Find out where your content marketing falls on the Star Wars to Star Trek spectrum.Take the Quiz
Does most of your content address really big themes or do you tackle complex topics?
Does your content shift the audience's perspective about their current market or does it focus on where that market is headed?
Do you focus your content efforts on equipping customers to best competitors or do you spend more time exploring emerging trends and themes?
When it comes to visuals, do you prefer to use super modern design or visceral true-to-life imagery?
When crafting your content, do you largely target companies with a flat approach to decision-making or those with very clear organizational charts?
Are you more concerned with creating content that helps the audience understand and adapt to outside market forces or preparing them to deal with conflicts and challenges inside their organizations?
Choose you must! Or maybe you don't. Your content falls right in between Star Trek and Star Wars. You're part Jedi, part Trekkie.
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